Future E-commerce: Latest Trends for Utmost Dominance!

11/09/2021
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In today`s world, most of the things are done using an e-commerce platform, from booking a cab to buying clothes for a special occasion. And everyone one of you knows that some of the biggest entrepreneurs of this time are the owners of eCommerce businesses.

E-commerce is now used in every household not just in the USA but also in other countries as well. And every marketer is trying to understand eCommerce trends so that they can make marketing strategies to increase conversion and sales, well some of the trends are very common and for some, a little research is required.

If you want to learn about the trends of future eCommerce you have come to the right place.

Important E-commerce future trends are:

Personalization:

Personalization will be the biggest turnaround in the eCommerce industry, lack of personalization will result in loss of potential customers, according to research, more than 40% of customers will choose the companies that will provide personalization. Further, it has stated that 48 % of customers are likely to buy products when they receive a personalized experience. It is seen that most of the customers hate seeing irrelevant content daily. Companies that will cope with this will see a boost of up to 20% in 2020.

Automation Services:

According to research, more than 90% of customer interactions will not have a human touch they all will be done with the help of automation services. As for now 40% of b2b customers have purchased more after receiving good customer service by the company. For faster support, more than 20% of customer support services will be integrated with virtual assistants by 2020.

Same Day Delivery:

Delivering product on the same day of purchase is a very difficult task for any e-commerce store, but it can be achieved by setting up number of warehouses in every popular city, and in fact, 70% shoppers will buy more if they get same-day delivery, so if you want to be on the top spot figure out some ways for same-day delivery as soon as possible.

Mobile eCommerce:

According to business insider, by the 2020 mobile e-commerce will make a revenue of more than 40%. At present 50% of customers use mobile to search for products at their homes. It will be no surprise if purchase through mobile devices increases drastically shortly. Walmart has increased its conversions to 90% just by improving and optimizing their mobile site design

Use of videos:

Video content is getting very popular in recent times, and thanks to it eCommerce can now get benefits from it. A report suggests that customers are more likely to buy a product if they see product video rather than a product description. This is because customers think that companies with product videos are more trustworthy. Furthermore, product pages with video content have more add to cart possibilities than written content.

Conclusion:

These trends are already started shaping the future of e-commerce and smart marketers are now using these trends to improve website performance. If you want your business to get big this is your chance to use these trends to outperform the competitors and stay ahead in the game.

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