06/01/2025
Published by Vishwas Dehare

Importance of Accounting in an eCommerce Marketplace Store

The marketplace store has a kind of challenge and opportunity that differs from the conventional eCommerce business which sells products to consumers directly. For example, a marketplace seller sells within big platforms such as Amazon, eBay, Etsy, and niche industry-specific sites. While these sites provide access to huge audiences and simplify logistics , they also pose complex financial...
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06/01/2025
Published by Vishwas Dehare

Creative Targeting for Advertisers: How AI Makes Ad Campaigns More Personalised?

Personalisation is a factor of growing importance in advertising, and in the fast-changing world of advertising, it has become a more significant factor in capturing consumer interest...
03/01/2025
Published by Rajendra Jindal

Using AI for Title Matching and Audience Insights in Streaming Platforms

The leaders in the world of streaming include Netflix, YouTube, and Disney+, controlling the world market in digital entertainment. With a mass library of available content, these services...
03/01/2025
Published by Vishwas Dehare

The Role of Generative AI in Video and Audio Content Production

The world of content creation has never been more alive than now, and the tools the creators are exposed to have never been better. The most impactful among these groundbreaking technologies is...
01/01/2025
Published by Vishwas Dehare

AI-Powered Ad Planning and Optimisation

The digital advertising landscape continues to change at an incredibly fast pace, with technologies continually reshaping how brands interact with consumers. Artificial intelligence is one of...
01/01/2025
Published by Vishwas Dehare

Enhancing Viewer Engagement with AI-Powered Content Recommendations

The digital landscape of entertainment, streaming, social media, and news sites is  engagement-driven . Today, with millions of hours of content at their fingertips, they have too many...
31/12/2024
Published by Vishwas Dehare

Digital transformation in BFSI through the involvement of custom software solutions

The BFSI sector has gone through  a deep transformation through digitalisation in the last few years. With changing customer expectations and the dynamic nature of the competitive...
31/12/2024
Published by Vishwas Dehare

AI-Driven Content Creation: The Future of Media Production

Content creation is as relevant today as it has ever been in the fast-paced digital world. It could be social media, blogs, videos, podcasts, or even a campaign advertisement; the market for...
30/12/2024
Published by Vishwas Dehare

Predicting Market Trends with AI for Smarter Investment Decisions

The difference between going into significant losses and making a profitable decision can be determined with the help of market trend forecasting in investing. The speed with which financial...
30/12/2024
Published by Vishwas Dehare

Backend Automation in BFSI: Unlocking Efficiency with AI

Operational efficiency, cost reduction, and improvement in customer experience are critical factors in business success in today's fast-paced world of Banking, Financial Services, and Insurance...

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