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Marketplace Solutions01/01/2025
AI-Powered Ad Planning and Optimisation
The digital advertising landscape continues to change at an incredibly fast pace, with technologies continually reshaping how brands interact with consumers. Artificial intelligence is one of the most groundbreaking inventions. In the past two to three years, it has revolutionised ad planning and optimisation, allowing marketers to deliver highly personalised, cost-effective campaigns with...
01/01/2025
Enhancing Viewer Engagement with AI-Powered Content Recommendations
The digital landscape of entertainment, streaming, social media, and news sites is engagement-driven . Today, with millions of hours of content at their fingertips, they have too many...
31/12/2024
Digital transformation in BFSI through the involvement of custom software solutions
The BFSI sector has gone through a deep transformation through digitalisation in the last few years. With changing customer expectations and the dynamic nature of the competitive...
31/12/2024
AI-Driven Content Creation: The Future of Media Production
Content creation is as relevant today as it has ever been in the fast-paced digital world. It could be social media, blogs, videos, podcasts, or even a campaign advertisement; the market for...
30/12/2024
Predicting Market Trends with AI for Smarter Investment Decisions
The difference between going into significant losses and making a profitable decision can be determined with the help of market trend forecasting in investing. The speed with which financial...
30/12/2024
Backend Automation in BFSI: Unlocking Efficiency with AI
Operational efficiency, cost reduction, and improvement in customer experience are critical factors in business success in today's fast-paced world of Banking, Financial Services, and Insurance...
30/12/2024
Leveraging AI for Cash Flow Forecasting in Financial Institutions
The important role of cash flow forecasting, of late, in the long-term stability and success of an institution in today's fast world of finance is undeniable. Cash flow is actually money...
27/12/2024
Automating Insurance Claims Processing with AI: Benefits and Use Cases
Digital technologies have driven fundamental changes within the insurance business. This might be the most promising shift, as artificial intelligence's impact on the process of processing...
27/12/2024
AI in Banking Operations: How Payments Reconciliation Became Easy?
Payments reconciliation in the banking and financial sector requires efficiency as well as accuracy. Of course, among the most crucial aspects in which these two are used is the actual...
26/12/2024
Personalising Financial Offers with Data-Driven AI models
These times of increased speed in a competitive financial system have transformed such provisions; hence personalisation becomes a need more than a choice. The most obvious change the...
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