The Rewards Points Expiry date addon for CS-Cart has also become able to facilitate an owner's setup process related to how long to give the rewards points so they never expire. This can cause frequent customer returns to shop again. Customers will be constantly pushed by use point or expire if one is not done soon after gaining so much business inside.

Features of the Rewards Points Expiry Date Addon

1. Configurable Expiry Periods
   • Globally and on a per product and per category basis, administrators for stores can specify how long points live or when points expire. For example, if points are to expire after 6 months or 1 year.
2. Dynamic Expiry Notifications
   • Automatic reminders in the form of emails, SMS, or push notifications are sent to customers to remind them of approaching expirations. These reminders keep the customer aware of their points and urge them to redeem points in time.
3. Individual Expiry Dates for Transactions
   • Points from various transactions have different expiry dates. So, a frequent earner of points has multiple expirations to monitor, which can give an excellent feeling of urgency to redeem points.
4. Point Expiry Extension Option
   • The module can be flexible in the sense that it may provide the option to extend the expiry date for points based on purchases or that a particular action might be provided to customers, thereby encouraging re-engagement.
5. Admin Dashboard for Expiry Management
   • A core dashboard of points expiring, viewable, manageable, and alterable by admins from across the users. That also encompasses the functionality to do bulk action, such as extend or reset expiry dates of points targeting a specific promotional campaign.
6. Customisable Redemption Rules
   • Redemption rules based on expiry points allows the store owners. Some rules can include discounts on given commodities during a stipulated time given upon redemption.
7. Automatic Point Deduction Upon Expiry
   • The system will automatically deduct expiry points after the expiry of the allocated date. Through this mechanism, the points on reaching their date of expiry get deducted, and the clients are communicated with the changes in points.
8. Reporting and Analytics
   • Detailed reporting on points expirations, redemptions, and the impact on sales enables admins to track customer engagement and gauge the effectiveness of the expiration strategy.

Benefits of the Rewards Points Expiry Date Module

1. Increased Customer Retention
   • The urgency to use points before they expire gets customers to come back into the store more often than they would have otherwise, leading to higher repeat purchase rates.
2. Boost in Revenue
   • Extra purchases by customers to consume their reward points before expiry mean more sales and an increased average order value.
3. Enhanced Customer Engagement
   • The chances of having more touchpoints between the store and the customers are increased through reminders of expiration and limited-time offers that create a stronger brand presence for the store and customer relationship.
4. Reduced Liability on Balance Sheets
   • Expiring points reduce the liability for the company as the number of points that do not occur before expiry can be wiped from the balance sheet and reflected as a true financial standing.
5. Customisable Marketing Opportunities
   • The reminders on the expiry dates of the points can create offers time-bound, like "redeem your points in the next 3 days and receive a 10% discount." It imparts a flavour to the promotional element and grabs customer attention.
6. Streamlined Customer Experience
   • When informed about point expirations and by granting visibility to expiration dates, this keeps the customers aware and engaging; therefore, it enhances their shopping experience.